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10 Best Long-Term Investment Strategies for 2023

Jeff Rose, CFP® | December 14, 2022

In this guide, we’re going to present the 10 best long-term investment strategies for 2023. The reason we’re providing 10 is because there’s no single investment strategy that’s right for all investors, and in all investment environments.

By covering 10, we’re providing an opportunity to mix several strategies to provide the right combination of liquidity, safety, income and long-term growth. As a long-term investor, you’ll need to be focused on all four criteria to be successful.

The table below provides a quick summary of each of the 10 best long-term investment strategies for 2023, along with the main features and benefits of each. More detailed descriptions of each strategy will follow.

Investment / FeaturesMinimum InvestmentStability / Risk LevelLiquidity LevelTransaction CostsWhere to Invest
Real EstateTypically 20% of the purchase price; as low as $10 with real estate crowdfundingHigh stability / moderate risk  LowUp to 10% of property sale; 2% – 3% for real estate crowdfundingYour local real estate market or Fundrise (real estate crowdfunding)
REITsThe cost of one REIT shareLow to moderate stability and riskHighNoneZacks Trade, E*TRADE, TD Ameritrade
Stock FundsETFs, the cost of one share; mutual Funds, $1,000 and up Low to moderate stability / moderate to high riskHighETFs, none; Mutual Funds, 0% – 3% M1 Finance, Betterment, Zacks Trade, E*TRADE, and TD Ameritrade
Crypto-currencies$2 and upLow stability / high riskModerate to high0 to 5%, depending on cryptoCrypto.com, Gemini, Coinbase, Robinhood
TIPS$100High stability / low to moderate riskHighNoneTreasury Direct
Gov’t Securities$100High stability / low to moderate riskHighNoneTreasury Direct
Traditional IRAUsually none, but some trustees may require $50 or $100 to openVery low to very high, depending on investment mixLimited due to tax consequencesGenerally, no transaction fees on common securitiesM1 Finance, Betterment, Zacks Trade, E*TRADE, TD Ameritrade
Roth IRAUsually none, but some trustees may require $50 or $100 to openVery low to very high, depending on investment mixHigh for contribution amounts; limited for investment earnings portion Generally, no transaction fees on common securitiesM1 Finance, Betterment, Zacks Trade, E*TRADE, TD Ameritrade
High-Yield Savings$0 and upVery high stability / very low riskVery highNone to $25 per month Ally Bank, Discover Bank, Capital One 360, CIT Bank, Betterment
Long-term CDs$100 to $1,000 and upVery stable / very low riskModerate, based on term of CD None, but early withdrawal penalty equal to most interest paidPenFed, Ally Bank, Discover Bank, Capital One 360, CIT Bank

Below is our list of the 10 best long-term investment strategies for 2023. Please note that they are not ranked in any certain order. That’s because each investment strategy will apply in different economic and financial environments.

  • Real Estate: Best for Predictable Gains + Tax Benefits
  • Real Estate Investment Trusts (REITs): Best for Diversifying into Commercial Real Estate Investing
  • Stock Funds: Best for Long-term Growth
  • Cryptocurrencies: Best for Speculation
  • Treasury Inflation-Protected Securities (TIPS): Best for Secure Inflation Protection
  • Government Backed Securities: Best for Safety of Principal
  • Traditional IRAs: Best for Dedicated Retirement Planning
  • Roth IRAs: Best for Retirement Planning + Immediate Funds Access
  • High Yield Savings: Best for Liquidity with Interest Income
  • Long-Term CDs: Best for Locking-in Interest Rates

Now we’re going to discuss each of the 10 long-term investment strategies in greater detail. We’ve broken the strategies into two categories, over 5 years and 6 – 10 years. That’s because duration matters, even with long-term investment strategies.

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6 Best Investments Over 5 Years

Real Estate: Best for Predictable Gains + Tax Benefits

  • Minimum Investment: Typically, 20% of the purchase price; as low as $10 with real estate crowdfunding
  • Stability/Risk Level: High stability/moderate risk
  • Liquidity Level: Low
  • Transaction Costs: Up to 10% of property sale; 2% – 3% real estate crowdfunding fees
  • Where to Invest: Your local real estate market or Fundrise (real estate crowdfunding)

How to invest. The most obvious way is to invest in a primary residence. But you can also invest in rental real estate, or even commercial property. If you like the idea of investing in individual properties, but you don’t want to buy them directly, consider real estate crowdfunding. A platform like Fundrise can enable you to invest with as little as $10.

Benefits. Real estate has provided investment returns comparable to the stock market. Residential real estate produces average returns of 10.6%, while commercial property has returned an average of 9.5%. Rental property can be particularly advantageous, because it provides current income from rents, and long-term capital appreciation. Real estate also has valuable tax benefits, like depreciation expense.

Drawbacks. Purchasing rental real estate requires a substantial down payment, usually 20% of the purchase price. It’s also a very hands-on investment, requiring you to market the property, find tenants, and provide maintenance.

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Real Estate Investment Trusts (REITs): Best for Diversifying into Commercial Real Estate Investing

  • Minimum Investment: The cost of one REIT share
  • Stability/Risk Level: Low to moderate stability and risk
  • Liquidity Level: High
  • Transaction Costs: None
  • Where to Invest: Zacks Trade, E*TRADE, TD Ameritrade

How to invest. Many publicly traded REITs are listed on major stock exchanges. They can be purchased through investment brokerage firms, like those listed above. The minimum investment is the cost of one REIT share.

Benefits. REITs give you an opportunity to invest in real estate without taking direct ownership of property or managing it. It also gives you a chance to invest in commercial real estate, like office buildings, retail space, and large apartment complexes. The trust holds and manages the properties, giving you a diversified portfolio. And because REITs are required to pay out at least 90% of their income as dividends to their shareholders, REITs are an excellent source of regular income.

Drawbacks. A downturn in the economy could lead to a decline in commercial real estate rents and property values. That could result in reduced income and share value.

Stock Funds: Best for Long-Term Growth

  • Minimum Investment: ETFs, the cost of one share; mutual funds, $1,000 and up
  • Stability/Risk Level: Low to moderate stability / moderate to high risk
  • Liquidity Level: High
  • Transaction Costs: ETFs, none; Mutual Funds, 0% – 3%
  • Where to Invest: M1 Finance, Betterment, Zacks Trade, E*TRADE, and TD Ameritrade

How to invest. You can purchase shares in stock funds through the best online stockbrokers, some of which are listed above. You can decide to invest in either mutual funds or ETFs. Mutual funds are usually actively managed portfolios that attempt to outperform the market (though they seldom do). ETFs are more typically index funds. Rather than actively trading securities in the fund, they instead match the portfolio to an underlying index, like the S&P 500.

Benefits. As measured by the S&P 500 index, stocks have returned an average of 10% per year for the past 50 years. You can take advantage of that growth by investing in an ETF index fund tied to the S&P 500. ETFs also can be traded with no commissions, and for as little as the cost of one ETF share. And since they rarely trade stocks, the capital gains they generate will usually be long-term, giving you the benefit of lower long-term capital gains tax rates.

Drawbacks. The return of 10% is only an average, and not consistent from year to year. You may have certain years where you lose 20% or 30%. It’s completely a long-term play. Also, be aware that mutual funds require a minimum investment of at least $1,000, and often have load fees of between 1% and 3%.

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Cryptocurrencies: Best for Speculation

  • Minimum Investment:  $2 and up
  • Stability/Risk Level: Low stability / high risk
  • Liquidity Level: Moderate to high
  • Transaction Costs: 0 to 5%, depending on crypto
  • Where to Invest: Crypto.com, Gemini, Coinbase, Robinhood

How to invest. The most common way to invest is through the best crypto exchanges, and we’ve listed a few above. But some investment brokers are also offering crypto, like Robinhood. That will give you an opportunity to invest in crypto on the same platform where you hold other assets.

Benefits. Crypto is considered to be an alternative asset that represents a diversification away from more traditional financial assets like stocks and bonds. Some people believe crypto is the next chapter in money, meaning it may one day replace traditional currencies. But thus far, the biggest benefit has been fantastic price increases that benefited those who got in early and sold near the top.

Drawbacks. Unlike most other assets, crypto is not backed by anything. That means no government backing, no banks, corporations, or physical assets. Also, price swings mean you can lose a lot of money if you buy near the top, and sell after a major decline.

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Treasury Inflation-Protected Securities (TIPS): Best for Secure Inflation Protection

  • Minimum Investment: $100
  • Stability/Risk Level: High stability / low to moderate risk
  • Liquidity Level: High
  • Transaction Costs: None
  • Where to Invest: Treasury Direct

How to invest. TIPS come in terms of five years, 10 years and 30 years. With as little as $100, you can invest through the US Treasury Department’s Treasury Direct web portal. There are no fees, and you can also redeem the securities on the same platform.

Benefits. TIPS are issued by the Treasury Department, which means they have the full backing of the US government. That means they’re theoretically impervious to default, and you will always be repaid your principal as long as the securities are held to maturity. Meanwhile, the Treasury adds to the principal value of the securities based on changes in the Consumer Price Index. In addition to inflation related principal additions, you also earn interest on the securities.

Drawbacks. The interest rate paid on TIPS is less than other Treasury securities of comparable terms. And while the principal value of the securities will be adjusted for inflation, it will only match it. You’ll never outperform inflation. Also, be aware that principal additions are considered taxable in the year paid.

Government-Backed Securities: Best for Safety of Principal

  • Minimum Investment: $100
  • Stability/Risk Level: High stability / low to moderate risk
  • Liquidity Level: High
  • Transaction Costs: None
  • Where to Invest: Treasury Direct

How to invest. Just as is the case with TIPS, you can invest in US government-backed securities through Treasury Direct. The minimum investment is $100, and you can choose securities ranging from as little as four weeks to as long as 30 years. Many investment brokers also offer U.S. Treasury securities.

Benefits. The principal value of your securities is guaranteed by the US government if held to maturity. The securities also pay higher interest rates than TIPS, though they are not adjusted for inflation. Since the securities are issued by the US government, the interest paid on them is exempt from state income tax.

Drawbacks. Rates paid on US government-backed securities may not be sufficient to account for inflation. Securities with terms greater than 10 years are also subject to fluctuations in market value, based on changes in interest rates. For example, rising rates cause long-term treasuries to decline in value.

4 Best Investments for 6 – 10 years

Traditional IRA: Best for Dedicated Retirement Planning

  • Minimum Investment: Usually none, but some trustees may require $50 or $100 to open
  • Stability/Risk Level: Very low to very high, depending on investment mix
  • Liquidity Level: Limited due to tax consequences
  • Transaction Costs: Generally, no transaction fees on common securities
  • Where to Invest: M1 Finance, Betterment, Zacks Trade, E*TRADE, TD Ameritrade

How to invest. You can open an account, usually online, with banks, investment brokers, and robo-advisors. Typically, you can open an account with no money at all, but you will be required to deposit funds to begin investing.

Benefits. Not only are contributions to a traditional IRA usually tax-deductible when made, but the investment earnings in the account accumulate on a tax-deferred basis. That will give you the benefit of full compounding of investment returns. Withdrawals can be taken beginning at age 59 ½, presumably at a time when you are in a lower tax bracket.

Drawbacks. Early withdrawals, taken prior to reaching age 59 ½, are subject to ordinary income tax, plus a 10% early withdrawal penalty (although there are certain exceptions). IRA plans are subject to Required Minimum Distributions (RMDs) beginning at age 72.

Roth IRA: Best for Retirement Planning + Immediate Funds Access

  • Minimum Investment: Usually none, but some trustees may require $50 or $100 to open
  • Stability/Risk Level: Very low to very high, depending on investment mix
  • Liquidity Level: High for contribution amounts; limited for investment earnings portion
  • Transaction Costs: Generally, no transaction fees on common securities
  • Where to Invest: M1 Finance, Betterment, Zacks Trade, E*TRADE, TD Ameritrade

How to invest. Same procedure as with traditional IRAs, except you must specify the plan will be a Roth. The same trustees that offer traditional IRAs usually offer Roth IRAs as well. See our post, Best Places to Open a Roth IRA 2023.

Benefits. Investment earnings accumulate tax-deferred basis, until you reach age 59 ½, at which time they can be withdrawn completely tax-free (you must also have been participating in a Roth IRA for at least five years for tax-free withdrawal status). Since contributions are not tax-deductible, they can be withdrawn at any time, without ordinary income tax or the 10% early withdrawal penalty. In addition, Roth IRAs are the only retirement plan that’s not subject to RMDs. That means you can keep the plan and let it continue to grow for literally the rest of your life.

Drawbacks. Contributions to a Roth IRA are not tax-deductible. Also, the ability to withdraw your contributions early may prevent you from building up a large plan balance.

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High-Yield Savings: Best for Liquidity with Interest Income

  • Minimum Investment: $0 and up
  • Stability/Risk Level: Very high stability / very low risk
  • Liquidity Level: Very high
  • Transaction Costs: None to $25 per month
  • Where to Invest: Ally Bank, Discover Bank, Capital One 360, CIT Bank, Betterment

How to invest. The best place to invest is with online banks, like those listed above. They pay much higher interest rates than traditional brick-and-mortar banks. (Betterment offers both automated investing, as well as high-yield savings).

Benefits. High-yield savings accounts are one of the best low-risk investments, as well as one of the best short-term investments. The accounts are completely liquid, so you can access the funds at any time. The account will provide complete safety of principal, along with interest income.

Drawbacks. High-yield savings accounts are primarily for safety of principal and liquidity. They offer no growth potential since the interest rates they pay are generally well below the rate of inflation. In addition, interest rates fluctuate, and can go lower, as well as higher. Most traditional brick-and-mortar banks pay interest rates well below 1% per year, which is why we recommend online banks instead.

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Long-term CDs: Best for Locking-in Interest Rates

  • Minimum Investment: $100 to $1,000 and up
  • Stability/Risk Level: Very stable / very low risk
  • Liquidity Level: Moderate, based on term of CD
  • Transaction Costs: None, but early withdrawal penalty equal to most interest paid
  • Where to Invest: PenFed, Ally Bank, Discover Bank, Capital One 360, CIT Bank

How to invest. You can open CDs at just about any bank or credit union in the country. Some will require you to purchase them at a branch, but many will allow you to buy them online. They can range with terms between 30 days, and 10 years, but most banks don’t exceed five years. Minimum investments are usually $100 but can be much higher.

Benefits. CDs give you an opportunity to lock in current interest rates. This is a particularly valuable strategy if you believe rates will be declining soon. And because the certificates have a certain term, it’s a perfect way to allocate funds for a specific future purpose.

Drawbacks. Rates on CDs are below the rate of inflation. If you withdraw funds from a CD before the stated term, there will be an early withdrawal penalty. It’s usually equal to a certain percentage of the interest paid on the certificate.

What to Look for in a Long-Term Investment

Once again, as a long-term investor, you should be looking for the best mix of liquidity, safety, income, and long-term growth. But to do that, you’ll need to understand exactly how much risk you’re comfortable taking on with your money.

Consider the following factors before implementing any investment strategy:

Your Own Risk Tolerance Level

No matter how brilliant an investment strategy seems to be, investing involves risk. That is, primarily, the risk of losing money on any given asset in your portfolio, or even on the entire portfolio overall. Your ability to live with that risk level will have a material impact on the investments you make.

If you’re not sure what your risk tolerance is, invest a little bit of time completing the free Vanguard Investor Questionnaire. Based on the answers you provide, your risk tolerance level will be provided. That will typically be conservative, moderately conservative, moderate, aggressive, or very aggressive.

Your Investment Time Horizon

Next, consider your investment time horizon. If you’re in your 20s, and retirement is decades away, you can afford to be more aggressive with your investments. That’s because you’ll have time to make up for any short-term losses.

But if you’re just a few years away from retirement, or if you need the money you’re investing for a more immediate need (like a down payment on a house), you’ll want to be more conservative in your investment choices.

Specific Investments You Plan to Make

Finally, consider the individual investment choices you’re making. If you’re investing in a fund, be sure the fund is consistent with your overall investment objectives. If you’re investing in individual companies, you’ll need to do a deep analysis of each company. That will include analyzing its financial position, product lines, current and future growth potential, credit rating, and market position.

Additional Resources for New and Small Investors

If you’re new or intermediate investor, please take advantage of the following articles on this website. The first will show you how to begin investing as a newbie, while the others will provide you with insight on specific investment strategies at various portfolio levels.

  • Investing for Beginners
  • Invest $1K
  • Invest $5K
  • Invest $10K
  • Invest $20K
  • Invest $50K

Once you understand your own risk tolerance, you’ll better be able to implement the investment strategies recommended in these articles, and by the many other financial articles on the web.

Summary of the 10 Best Long-Term Investment Strategies for 2023

Once again, below is our complete list of the 10 best long-term investment strategies for 2022:

  • Real Estate: Best for Predictable Gains + Tax Benefits
  • Real Estate Investment Trusts (REITs): Best for Diversifying into Commercial Real Estate Investing
  • Stock Funds: Best for Long-term Growth
  • Cryptocurrencies: Best for Speculation
  • Treasury Inflation-Protected Securities (TIPS): Best for Secure Inflation Protection
  • Government Backed Securities: Best for Safety of Principal
  • Traditional IRAs: Best for Dedicated Retirement Planning
  • Roth IRAs: Best for Retirement Planning + Immediate Funds Access
  • High Yield Savings: Best for Liquidity with Interest Income
  • Long-Term CDs: Best for Locking-in Interest Rates

As a serious long-term investor, you’ll want to employ several strategies to meet your investment goals. It’s a delicate balance, but your portfolio will need to provide measures of liquidity, safety, income, and long-term growth.

For example, you may want to use high-yield savings for liquidity, long-term CDs and government-backed securities for income and safety, and real estate and stock funds for long-term growth.

With the widespread availability of investment vehicles, particularly ETFs provided by online investment brokers, building such a portfolio should be relatively easy. Just be sure to do additional research on any investment you plan to make.

FAQs on Long-Term Investing

Which strategy is best for a long term investment?

The best strategy for long-term investment is a diversified portfolio of stocks and bonds as it offers a balance of growth and income potential.

This can be achieved through a combination of index funds and actively managed funds, or through individual securities. Robo-advisors and online brokers make it easier than ever to build your own portfolio. It’s also important to regularly review and rebalance your portfolio to ensure that it remains aligned with your goals and risk tolerance.

What are examples of long-term investing strategies?

Some examples of long-term investing strategies include:

Diversifying your portfolio: This means investing in a variety of different asset classes, such as stocks, bonds, real estate, and cash, in order to spread out your risk and maximize your potential for returns.

Investing in index funds: These are funds that track a broad market index, such as the S&P 500, and provide investors with a low-cost way to invest in a wide range of stocks.

Investing in actively managed funds: These are funds that are managed by professional investors who actively select the underlying securities in the fund.

Investing in individual securities: This involves choosing specific stocks, bonds, or other securities to invest in, based on your own research and analysis.

Regularly rebalancing your portfolio: This means periodically adjusting your asset allocation to ensure that it remains aligned with your goals and risk tolerance.

It’s important to note that these are just examples, and the best long-term investing strategy will depend on an individual’s specific circumstances and goals.

What is a safe long-term investment?

There is no such thing as a completely “safe” investment, as all investments carry some level of risk. However, some investments are considered safer than others, meaning they have a lower level of risk and are less likely to lose value.

Examples of relatively safe investments include Treasury bills, certificates of deposit (CDs), and money market funds, which are backed by the U.S. government and offer a low but steady return.

Other safe investments include high-quality corporate bonds and municipal bonds, which are issued by companies and municipalities and are considered to have a low risk of default. It’s important to note that even safe investments can lose value, so make sure you understanding what you’re investing your money into.

What is a realistic long term investment return?

Investors can expect to earn higher returns from investments that carry a higher level of risk, such as stocks, compared to investments that are considered safer, such as Treasury bills or CDs.

Over long periods of time, stocks have historically provided an average annual return of around 8-10%, while safer investments have tended to offer lower but more consistent returns. One example is 10 year US bonds which currently pay around 3.6%-3.8%.

Real estate crowdfunding platform, Fundrise, shares on their site their clients average income return is 5.42%.

What are long-term investments?

Generally speaking, long-term investments are any investment vehicle or strategy designed to provide income, safety, or long-term growth for more than one year.

Some investments are more long-term than others. For example, stocks and stock funds are generally expected to provide income and growth for several years, but they can also do so for a lifetime. Real estate, on the other hand, is a very long-term investment. It may take decades to produce the desired results.

Is now a good time to invest for the long term?

Many investors would like nothing better than to be able to time the market. That would involve getting in at just the right time – like after a stock market crash – and getting out when the market peaks. The problem is, there’s no way to know when the market is at bottom, or when it’s reached the top.

As a long-term investor, there is no best time to begin investing. Rather, any time is a good time to begin. That’s because the long-term investor plans to remain invested for years. Short-term declines don’t matter as much, even if they happen shortly after you begin investing.

The main objective is to be in the market for the long haul, where the biggest and best returns are.

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About the Author

Jeff Rose, CFP® is a Certified Financial Planner™, founder of Good Financial Cents, and author of the personal finance book Soldier of Finance. He was a financial planner for 16+ years having founded, Alliance Wealth Management, a SEC Registered Investment Advisory firm, before selling it to focus on his passion - educating the masses on the importance of financial freedom through this blog, his podcast, and YouTube channel.


Jeff holds a Bachelors in Science in Finance and minor in Accounting from Southern Illinois University - Carbondale. In addition to his CFP® designation, he also earned the marks of AAMS® - Accredited Asset Management Specialist - and CRPC® - Chartered Retirement Planning Counselor.

While a practicing financial advisor, Jeff was named to Investopedia's distinguished list of Top 100 advisors (as high as #6) multiple times and CNBC's Digital Advisory Council.

Jeff is an Iraqi combat veteran and served 9 years in the Army National Guard. His work is regularly featured in Forbes, Business Insider, Inc.com and Entrepreneur.

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Reader Interactions

Comments

  1. jakesman says

    not bad though cool

    Reply
  2. Kristin says

    Great article!! Really informative! That k so much!!!

    Reply
  3. Szabina Taylor says

    Hi Kevin,

    This is a great overview!

    Would you please answer something specific? If you had $1000 to invest monthly; what would be the best way to invest for the long run? I am 45 years old and hope to retire one day. (Start out is $1000 and you are able to add $1000 every month.)

    Thank you!

    Reply
  4. Syed says

    Excellent overview. The importance of tax sheltered accounts can’t be overstated. Especially if you’re able to get a match into your 401k.

    Reply

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